Excellence Enabled 2025

Discover industry insights, AI innovations, and breakthrough ideas driving enablement. Keep scrolling to watch it all.
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EXECUTIVE INSIGHTS
AI RESEARCH
PRODUCT REVEAL
DEMO INVITATION
Expertise

AI trends, tools, and tactics for 2025

Forecast: Insights on How AI Is Transforming Sales

Stay ahead of the curve as Hendrik Isebaert, Showpad’s CEO, shares a compelling vision for the role of AI in sales enablement, based on a new global survey. Discover three transformative ways AI will reshape sales in 2025 — and how Showpad is defining what’s next for enablement. 

Reveal: First Look at Showpad Assist 

Experience the next big leap in enablement innovation with Bram De Geyter, Showpad’s VP of Product and Technology. Find out how the new product Showpad Assist is designed to synchronize with the way sellers already work — and why it’s a critical tool for revenue teams looking to excel.

Inspiration: Enterprise AI in Action

Listen in as Grace Bacon, Showpad’s VP of Global Marketing, leads a discussion with Showpad customers from energy, entertainment, and healthcare on their companies’ AI journeys. Hear what’s driving results now, what challenges remain, and what AI possibilities are on the horizon.
“Sellers who embrace AI don’t just work differently — they win differently.”
Hendrik Isebaert | CEO of Showpad
INNOVATION

The latest evolution in enablement-driving AI

Meet Showpad Assist — your always-on sales assistant. It’s the embodiment of what AI in sales enablement must do: empower account management teams to do their best work. Not by replacing them, but by partnering with them.

Get to know how the latest AI innovation amplifies sellers’ expertise, transforming every phase of the buying journey into actionable intel for sales leaders.
Showpad Excellence Enabled
Plan with precision by focusing on what truly matters to your customers.
Winning deals begin with deep customer understanding. Showpad Assist delivers real-time insights and reliable information to uncover customer needs. It helps account managers prioritize high-impact opportunities and engage with confidence.
Prepare smarter with materials tailored to your customers’ priorities.
Hyper-personalized buyer interactions require thoughtful preparation. Showpad Assist curates and delivers spot-on content suggestions and recommended talking points. Recommendations are customized to align with each customer’s goals — so sellers can focus on crafting meaningful engagement strategies.
Engage fully by focusing on the relationship.

Account managers thrive when they can concentrate on building connections. Showpad Assist captures both virtual and in-person meeting insights in the background, from presented content to whiteboard sessions. This ensures sellers concentrate on fostering trust and driving conversations forward.

Follow-up in timely, actionable ways to keep momentum going.

Consistent, personalized follow-up is the foundation of strong customer relationships and better account insights.

Showpad Assist automates next steps, drafting emails, updating the CRM, and ensuring every action aligns with the seller’s goals. The result? A seamless follow-through that boosts momentum and provides sales leaders with sharper visibility into what drives success.
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“Empowered by an AI agent through the complete customer journey, sales leaders now have greater visibility into field activity to make smarter moves for their entire revenue team.”
Bram De Geyter | VP of Product and Technology at Showpad
Insights

The now and next of AI for sales success

New findings reveal how sellers and sales leaders are already using AI and are expecting AI to transform their workflows and elevate their performance. With insights from sellers and enablement leaders from around the world, the data shows how AI can improve customer outcomes without losing the human touch. These findings are critical to prepare your teams to thrive in the next era of AI.  
Check out the full report

Sellers using AI daily or weekly are 20% more likely to expect to hit or exceed their quota compared to non-users.

Source: Showpad / Dynata

Experience Showpad AI in real-time

Request an appointment with a solutions expert to get a tour of Showpad’s current AI suite and be the first to know about what’s next for Showpad Assist.
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COMMUNITY

Join The Rev today!

The Rev is our exclusive Showpad customer community. It’s a space designed to empower and connect individuals — like you — to drive revenue growth and enablement expertise in your own orgs. Join the conversations around AI and learn how other leaders are using it to prepare their teams to thrive in 2025. 

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